More dumb strategy decisions

Looks like the new owners of the airport rail line want it to go broke again. In the SMH, we get the following lede:

FOUR months after the Airport Rail Link was bought out of receivership by Westpac, fares on the already costly service will rise by as much as $2.

Despite speculation fares would fall after the buyout to entice more passengers, ticket prices will climb next Monday by between 20 cents and $1.30 for tickets from the city to Mascot and Green Square, and by up to $2 to the airport.

As best I can tell, that's a really really dumb strategy. [Mind you, the airport link should have incorporated the SCG, Fox Studios, UNSW, then down to the airport. Or at least have dedicated trains starting at the airport, so that passengers with their luggage can actually get on the train, and put their bags in a dedicated bag 'area'. Sheesh]